Fear of Flying Help

Project:

My Sky Program helps those who have a fear of flying. With a unique approach to help clients, the three day course includes a flight on a commercial airline as a form of graduation ceremony. Their instructional team consists of a pilot, a psychologist and other related professionals who have worked with hundreds of fearful flyers. The classes are held periodically in Minneapolis and Detroit. Goal was to redesign an existing site to better convey an atmosphere of comfort and confidence to clients who came to the website already loaded with apprehension.

Elements:

Created a clear, straight forward navigation. Added numerous photos from actual classes to visually help get the message across. Clear straight forward script throughout the site. Downloadable enrollment form and an easy to use contact form were included.

Website:

MySkyProgram.com

My Sky Program